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Diskussionspapiere 1730 / 2018

The Effect of Big Data on Recommendation Quality: The Example of Internet Search

Are there economies of scale to data in internet search? This paper is first to use real search engine query logs to empirically investigate how data drives the quality of internet search results. We find evidence that the quality of search results improve with more data on previous searches. Moreover, our results indicate that the type of data matters as well: personalized information is particularly ...

2018| Maximilian Schäfer, Geza Sapi, Szabolcs Lorincz
Monographien

The Effect of Big Data on Recommendation Quality: The Example of Internet Search

Are there economies of scale to data in internet search? This paper is first to use real search engine query logs to empirically investigate how data drives the quality of internet search results. We find evidence that the quality of search results improve with more data on previous searches. Moreover, our results indicate that the type of data matters as well: personalized information is particularly ...

Düsseldorf: Düsseldorf Institute for Competition Economics, 2018, 44 S.
(DICE Discussion Paper ; 284)
| Maximilian Schaefer, Geza Sapi, Szabolcs Lorincz
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