Behavioral Economics

The Research Group

The research group, which continues the work of the former department Competition and Consumers, uses behavioral and experimental economic approaches to study human decision making as well as the behavior of consumers and firms. One focus lies on the analysis of factors that influence individual preferences and thus also economic and political decisions.

Specific projects explore economic decisions through approaches that distinguish between intuitive and rational decision-making, measure preferences for sustainable products, and analyze the impact of individual image concerns on pricing and product design. Other projects deal with the characteristics of communication processes that are relevant, for example, in employment relationships, platform markets or certifications, with the effectiveness of leniency regulations in antitrust proceedings, and with redistribution preferences.